September 2019 update

2019-10-16 11:12:55



Dear simplyBranders,

Here is an update for the month of September.

  1. Partnership

We are pleased to announce two new partners.

Headquartered in Germany, this global brand is a herbal liqueur usually taken by Germans as an after-dinner digestive aid. We work closely with them in protection brand to fight anti-counterfeiters in China. This adds to our growing list of beverage and liquor partners as we announced our Chilean wine partner in our last update.

Our second partner for September is one of the world’s largest pharmaceutical company, a public listed multi-national English-Swedish pharmaceutical and biopharmaceutical company. Working with the team in China using our brand protection technology and bespoke service team, we will ensure that their customers can get the products safely on-line.

  1. Newcomers

Two new members joined our expanding team.

Jack Wu, with more than 17 years experience in China digital business joins us as GM of our brand protection service. An ex-GM of Criteo China, we are pleased to have Jack with us as we continue our growth in partnership and product development. His vast experience and network will be an asset to simplyBrand.

Kyle Johnson, reporting to Jack Wu is our new addition to our business development and account servicing team. Kyle is an American and has been in China for more than 3 years. Prior to joining us, he has worked for First Data in cross-border consulting servicing global customers such as Citibank, HSBC, Walmart and Wells Fargo.

We are still looking to fill-up openings in product development and data scientists. If you have good candidates to recommend that would be much appreciated. Please write to us at


Have a pleasant day!


Warm regards,

From the team at simplyBrand



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