Zhonglu Capital Invests in simplyBrand’s Vision to Clean Global E-commerce

2019-01-31 15:25:33

Shanghai, China based venture capital firm, Zhonglu Capital has invested in simplyBrand thereby giving a solid boost to its efforts of helping brands fight online counterfeiting.

Zhonglu Capital focuses on early-stage digital projects as its unique and deep insights in this field make it ideal to guide these projects further. To date the company has invested in more than 160 start-ups, investing millions of dollars in companies focused on e-commerce, education, entertainment, life utility services, enterprise-level information services and new media, among others. Industry leaders like Blued and Boqii have benefitted from Zhonglu Capital’s funding and strategic help. It is committed to the rapid growth of ventures that it supports through an ecosystem that not only provides funds, but also a robust network of cooperation between like-minded institutions, enterprises and investment firms.

We see immense potential in simplyBrand. It already has a proven business model that it wishes to expand. We are happy to provide our help in making it go global and help brands across the world fight counterfeiting and also derive value from its social intelligence services,” said Mr. Chen Rong, Chairman of Zhonglu Group.

I believe that Zhonglu’s diverse experience in collaborating with various start-ups to achieve efficiency and giving them a means to bring their vision into reality, will be invaluable for us as we embark upon our mission to clean up global e-commerce that has now become more of a menace than just a mild annoyance. I am happy to work alongside its extraordinary team of industry experts,” said Mr. Kaufman Chang, co-founder and CEO of simplyBrand.

simplyBrand is using cutting-edge AI, blockchain technology and crowdsourced detection mechanism to detect fakes on online shopping platforms. It will work closely with brands, enforcement authorities and customers to create a robust ecosystem that monitors, detects, reports and acts against e-commerce counterfeits. With its unique “human layer,” it will bolster its AI and also reward the community for helping clean online commerce.

To know more about how simplyBrand intends to clean global e-commerce, visit us at https://simplybrand.io. You can also follow us on Facebook, Twitter, Reddit. Read about new stuff we’re doing on Medium. Join our engaging community on Telegram.

simplyBrand is in its presale phase of its token offering and has successfully reached the soft cap of 4,000 ETH. To participate in a true next-gen project, visit our website and find out how you can buy SBA tokens and also benefit from the exciting bonus programs.

The Bonus Program– The bonus percentage increases with investment amount. For instance, for 350 ETH, you get a 3% bonus, for 550 ETH you get a 3.8% bonus and so on until 40,000 ETH where the investors gets a whopping bonus of 38%.

The First Mover Program– In the first 11 stages of the presale, out of 14, the earliest investors will share a bonus pool and receive bonuses depending on the amount invested. For instance, at Stage 5, the top 40 investors out of the first 60 with the highest investment amount, will be eligible to share 200 ETH worth of SBA according to how much you invest.

simplyBrand Ambassador Program– The Top 100 participants that have accumulated the most investment amount from their referrals will be eligible to split a pool of SBA according to their referral contribution.

Referral Bonus Program — Get your unique referral code and invite your friends to participate in the presale. If your referred friend invests in the presale, you get 1000 SBA for each such referral.

You can get more details here.


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